If you are already a traffic exchange expert, then please forgive us for this section... but not everyone knows about the real benefits of owning their very own traffic exchange system. There are a lot of extremely good articles already out there that explain traffic exchanges in great detail, so I won't write my own ten page article here. The points to make are that traffic exchange systems can be very profitable, but as an owner, you cannot give away or sell more credits (or hits) than your site is receiving.
The most successful traffic exchanges have been around for a very long time because their ratio of incoming and outgoing traffic does not exceed a 1:1 ratio. You must consider the amount of credits that you give away for new signups, the ratio allowed for surfing, and any bonus credits that you are offering. That is what determines your overall traffic exchange ratio. If it's below a 1:1 ratio, then you can sell the extra traffic, or use it for your own sites.
You may find a lot of sites out there offering 1000's of free credits for everything under the moon... but can you guess why? Well, I can tell you why... it's all about money. Many people set those sites up, then offer the world to get new members, and once they get a lot of them... bamm... that site is for sale on eBay or somewhere else. And, the unfortunate new owner doesn't even realize the system currently has a deficit of several billion hits that still need to be delivered.
Guess what? You got a site with a lot of members, but most of them came for the free ride and are not generating any traffic to your site, or it's members. These systems just do not work... and are in the self-destruct mode! You are not getting any extra traffic that you can give away to members, sell, or send to your own sites. No members are upgrading their accounts... and you are receiving absolutely nothing! We have seen this happen way too many times... and have even bought a few of those sites ourselves!
Our suggestions... Get your own traffic exchange site... always be fair to your members and yourself. Have a little patience as you watch your new system grow. Send messages to your members and let them know you exist, offer them some special deals, but do not abuse that feature. There are a lot of ways to promote your new traffic exchange site and one of the best places would be what else... other popular traffic exchange sites.
As your new system continues to grow, your members will begin to build trust in you, and they will support you! That usually results in a lot more advertising revenue for your system, and more membership upgrades. Remember... patience is the "keyword"... nobody "really" makes a "lot of money overnight" as they claim, unless they have already established a lot of friends! It does happen... but it takes time to build those trust relationships...